November 24th, 2020
Rutronik's Automotive Business Unit (ABU) invites you to the Digital Automotive Forum on November 24, 2020.
Digitization, electromobility, new mobility concepts and autonomous driving are the greatest challenges currently facing the automotive industry. An entire industry is reinventing itself, which is leading to many innovations and technical developments by manufacturers of electronic components.
Look forward to exciting technical presentations, panel discussions and Q&A sessions with world-leading semiconductor manufacturers such as Osram, STMicroelectronics, Vishay, Elmos Semiconductor SE, TDK Micronas and Rohm. Your guide through the program will be the experienced moderator and management consultant Peter Gresch (Managing Director PGUB Consulting) which you know from our successful ABU Automotive Congresses.
"As in previous years, we would like to offer our business partners a platform for an exclusive exchange of information on current market conditions, the latest trends and innovations in the field of automotive electronics," says Uwe Rahn (Director Automotive Business Unit Rutronik).
The unique combination of expert knowledge, networks and comprehensive distribution know-how makes ABU for the ideal partner for all topics relating to the future of mobility.
Our credo: Current challenges, too big for lone fighters.
Senior Marketing Manager
Turning the driver’s cab into a mobile living and working space – OSRAM OS presents its new OSTUNE LED family for high quality white illumination
November 24th - 09:00 AM (CET)
Car interiors are becoming increasingly important in the latest generation of vehicles and are undergoing a fundamental image change leading to corresponding effects on design and integrated applications. The OSTUNE LED family from Osram Opto Semiconductors now brings technological advancement and insights from the general lighting industry to the car: this session goes about importance of Correlated Color Temperature (CCT) and CRI (Color Rendering Index).
Automotive Mass-Market and Marcom Manager
Complete system solutions for e-mobility applications
November 24th - 10:00 AM (CET)
The vehicle electrification is a megatrend in the Automotive industry, which is bringing great opportunities for semiconductor vendors in new emerging applications like traction inverters, on-board chargers, DC/DC converters and battery management systems. In this session, we will provide an introduction to these applications, the latest market trends, and which solutions STMicroelectronics offers to address the most common requirements and challenges. A complete range of products including ASIL-compliant MCUs and PMICs, isolated gate drivers, Mosfets, IGBTs, SiC devices and dedicated Smart-Power ICs will be presented.
Product Marketing Senior Manager Director Optoelectronics
Director, Product Marketing Sensors
Power Module Solutions for On-Board Battery chargers in BEV/PHEV & Optical Sensors in HMI Applications
November 24th - 11:00 AM (CET)
Vishay Optoelectronics offers broad portfolio of Automotive-qualified optical sensors for HMI applications such as Ambient light, proximity, gesture and force sensing. The high performance and high sensitive sensors offers the end customers an enhanced user experience with a high level of quality.
Product Segment Manager Lighting
New Elmos solutions for dynamic light functions in- and outside the car
November 24th - 01:00 PM (CET)
Elmos high quality LED Drivers are well known for their best-in-class thermal management which allows constant light intensity also on high temperatures. Their new plug n’ play LED Driver solution will simplify the implementation of dynamic light functions in rear lamps. Following the trend of moving lights the world market leader of ambient light control will also introduce a brand new RGB Driver IC to bring your interior light application to the next level.
Product Marketing Manager 3D Position Sensors
The electrification of the automobile: when useful magnetic fields and stray fields act simultaneously. The active stray field compensation of the new Micronas HAL® 39xy product family.
November 24th - 02:00 PM (CET)
There are many arguments in favor of using magnetic field sensors in cars. Thanks to their ability to withstand a variety of harsh environmental conditions, temperatures, vibrations and dust, these sensors have become established for the position detection in cars. With the trend towards e-mobility, the influence of magnetic stray fields is steadily increasing and may reduce the accuracy of magnetic field sensors. The Hall-effect position sensors, part of the new HAL® 39xy product family from TDK, meet this challenge. The stray field compensation capability is built on the highly flexible architecture for multidimensional magnetic field measurements. We will show how the highly flexible sensor architecture helps design engineers to select the best operation mode for any given measurement task in order to meet today's and tomorrow's automotive market needs.
Director ATSC - Power Systems
SiC, GaN and silicon technologies in electromobility – displacement or coexistence
November 24th - 03:00 PM (CET)
Can SiC, GaN and silicon technologies in electromobility coexist? Is the IGBT that has dominated the power electronics market over the last 40 years facing the same fate as the high-power bipolar transistors? And will the proven silicon technology ultimately lose the battle against the new WBG technology? Aly Mashaly, Director Power Systems at ROHM Semiconductor Europe, provides the answers to these questions within his presentation: “SiC, GaN and silicon technologies in electromobility – displacement or coexistence?”
The true megatrends Ambient Lighting, Power Electronics and Sensor Technology
November 24th - 04:00 PM (CET)
The ambient light is the new chrome in the next vehicle generations and which technology will prevail in the electrical transformation from combustion to electric vehicles, 48 Volt or high voltage?