Rutronik News

Rutronik and Toshiba Expand Distribution Agreement to Include Embedded Memory, Discrete Semiconductors, System LSI and Wireless Products

  Corporate News

Rutronik Elektronische Bauelemente GmbH and Toshiba Electronics Europe have expanded their pan-European distribution agreement to the entire Toshiba Semiconductor and Storage portfolio. Embedded NAND flash memory, discrete semiconductors and system LSI as well as Bluetooth and TransferJet™ solutions from Toshiba will be added to the Rutronik distribution portfolio.

Toshiba and Rutronik have been partners in the Storage Products field for many years. Due to the success of the cooperation, the two companies are now extending their agreement.
"We are delighted that Rutronik now represents our entire portfolio," explains Klaus Michel, General Manager at Toshiba. "Rutronik's high levels of technical and commercial support as well as logistical expertise make this partnership beneficial for both parties and are of particular benefit to our customers."

A key focus is on Toshiba's leading range of embedded NAND flash memory products that includes SLC NAND, BENAND™ and e•MMC™. These embedded memory products are ideal for a wide range of applications in security, networking, consumer goods and in the audio and video signal processing. "The wide range of NAND Flash memory from the market and innovation leader Toshiba closes a gap in the Rutronik portfolio with industry-leading and highly reliable products," explains Thomas Ulinski, Marketing Director Semiconductors at Rutronik. "In the optoelectronics segment, high-speed optocouplers from Toshiba provide an important performance enhancement and provide Rutronik customers with interesting components in the lower, middle and upper performance segment," said Thomas Ulinski. The Toshiba high-speed optocouplers enable faster data transmission, electrical isolation and data synchronization in ultra fast networks.

Toshiba's discrete semiconductors and MOSFETs portfolio comprises high and low voltage products with an excellent price-performance ratio. In the small signal and logic ICs Toshiba offers a very wide range of products in the standard segment. These are complemented by market-leading Single Gate Logic ICs and a wide selection of analogue ICs. Rutronik's Wireless Competence Center will also benefit from the enhanced cooperation, as Bernd Hantsche, Marketing Director Embedded & Wireless, elaborates: "For many years we have successfully distributed wireless modules based on Toshiba chips, and know their excellent performance. Now we can offer our customers wireless chips using the same technology and provide direct access to support from Toshiba's technical experts.

Toshiba was one of the first providers of ICs with support for Bluetooth 4.0 Dual Mode (SPP and GATT) and their leading edge experience will be of benefit to our customers. Brand new to the Rutronik portfolio will be Toshiba's TransferJetTM solutions that provide fast data transfer outside the usual ISM bands and we expect these to be of great interest to our customers," Hantsche concludes.

Picture 1 (source: Rutronik): Klaus Michel, General Manager at Toshiba (left) Thomas Ulinski, Marketing Director Semiconductors at Rutronik (right) Picture 2 (source: Toshiba): The JEDEC e•MMCTM Version 5.1 compliant embedded NAND flash memory products from Toshiba support "command queuing" and "secure write protection".