Last year, Rutronik employees ran the Baden Marathon for the first time. And by sponsoring the new 'Rutronik 1/3 Marathon' this year the distributor hopes to motivate even more of its staff to join in the fun. The headline sponsorship package also enables the company to present itself as an attractive employer in the technology region Pforzheim-Karlsruhe.
Strong belief in sport sponsoring
"We support many sporting projects - and this is based upon conviction," claims Thomas Rudel, CEO Rutronik. "When the event organizers approached us about sponsoring the new 1/3 Marathon, we did not have to think twice. As a company, we are innovative and modern - just like the roughly 15 km long 1/3 Marathon."
The race basically allows runners to battle it out over a shorter distance through Karlsruhe's most beautiful spaces.
Caption: Eva Buscza (left) and Finn Boetius ran the Baden Marathon 2016 along with other Rutronik employees. Photo: Rutronik